About Greenfield Groves and What We Stand For
Our Purpose
Greenfield Groves is a Benefit Corporation. A Benefit Corporation is similar to a traditional Corporation but with modified obligations committing it to higher standards of purpose, accountability and transparency.
Lindsay Giguiere, our Founder made the decision to form Greenfield Groves as a Benefit Corporation for the purpose of creating both, public benefit AND sustainable shareholder value.
Our forward-looking business model reimagines whole-body health from the ground up by weaving together intuitive technologies, vertical operations and science-backed consumer products.
The comprehensive solution we are developing is reshaping the way women and their loved-ones receive care, by providing convenient access to a range of traditional and holistic solutions.
Our Pillars We Stand On
Technology allows us to best understand the immediate needs of our audience and develop a meaningful life-time-value opportunity with them through artificial intelligence:
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Interactive Content Streaming
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Distanced Engagement Applications
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AI Driven Practitioner & Product Suggestions
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Personalized Continuity
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Ledger-based Data Security
Our operations are vertically built thus, we can uniquely provide science-backed, transparently made products direct through our Telehealth platform and consumer brands. Our vertical processes
include:
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Genetics and Farming
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Processing and Extraction
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Formulation and Manufacturing
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Telehealth and Telemedicine
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Marketing and Distribution
We offer a diverse collection of brands that allow for us to satisfy several different consumer audiences. Our Brand lineup includes:
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It Matters
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Herban Goods
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Danavi
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Smiles for Miles
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Feravana
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Felicitails
Our Audience We Serve
To solve the adherent problem facing modern-day women, the Greenfield Groves Team has developed a comprehensive solution by weaving learning technologies into our Telehealth and Telemedicine Platform, Science-Backed Formulations, Sustainable Supply Chain and Modernized Farming.
Our proven success in problem solving through innovation gives us great pride, as the Team here at Greenfield Groves moves forward to support our advocates of all ethnicities and generations, day-by-day.
Women are not often provided, yet are now demanding, the upmost transparency in the personal and home care products they buy, and the services they select, for themselves and their loved ones. The very concept of Trust is exactly what the Team at Greenfield Groves is diligently working to satisfy through our platform approach.
Across all of our brands sustainable transparency is a must. Providing clarity on the what, where and why is the foundation of our purpose.
It’s not what you see on social media, it is how you feel in your very own skin. Beauty is about Thriving and our comprehensive products take into account all aspects of healthy living from the inside-out.
Health, wellness, and daily beauty regimens are not a fad. They are core to natural beauty, and something we find unique, fun and here to stay.
It’s more than just seeing a virtual doctor, women lack the intuitive resources and support to research, discuss, purchase and benefit from a social wellness platform and community of professionals and peers who hear them and can help. Greenfield Groves, through its distinct brands provides a wealth of resources and connections for the entire family women are striving to care for.
Our Telehealth platform is based on convenience and intelligence. focusing on all areas of personal wellness.
To solve the “overmedicated” problem facing our communities, the Greenfield Groves Team has set out to invest heavily in the research and development of new plant-based medicines. We believe that Mother Nature gets it right and by simply listening to Her while combining our efforts with leading scientists there are better answers to be found.
Doing good and being good is part of our Team’s DNA. Through research and our Foundation work, we aim the provide immediate benefit and to increase longevity in the ones we love.
Our Social Commitments
Greenfield Groves will remain committed to always balancing environmental concerns and local community benefit while developing our technologies, pursuing transparency and bringing effective formulations to our customers. The scientific and medical partnerships that we have and will continue to develop will be focused on ease of access, diversity and safety. Our aspirations are extremely focused on advancing self-care in the Global Wellness and Local Telehealth Markets. As a Benefit Corporation, Greenfield Groves prioritizes its environmentally sound decision making to benefit ALL employees, customers, partners, constituents and shareholders.
Benefit Corporation
Female Founder Collective
Dell Women’s Entrepreneur Network
Women’s Business Enterprises
Food Chain
Cruelty Free
Responsibly Sourced
Terracycle Recycling Program
Science-backed
Non-toxic Ingredient
Sustainable Processes
Transparent Quality